The former employee of Wolverine boots says the company is shutting down its retail operations.
Wolverine’s Wolverine Boot Store, which was started in 2014, was a part of the American Eagle Outfitters empire.
But the company has closed the store.
In a statement, a company spokesperson said, “We have terminated our relationship with Wolverine Boots as we look to focus on our focus on bringing new ideas and services to our customers.”
“We will be bringing our full focus to creating new products and services for our loyal customers,” the spokesperson continued.
The Wolverine Boot store was a popular destination for many of Wolverine’s signature boots.
But, with the store closing, many have begun to question the loyalty of the retailer’s loyal customers.
According to an article on the company’s website, the Wolverine Boot brand has a history of selling shoes that have been discontinued and are now in the “defining years” of their lives.
The store’s closure comes after Wolverine Boots announced in July that it was going to discontinue all Wolverine boots in 2019, with plans to begin manufacturing new boots in 2020.
In 2018, the company announced that it would shut down the store, saying it was not the right fit for customers.
“We have been working hard to get this right,” the company said in its announcement.
“While our commitment to our loyal customer is still paramount, we have to do this as an independent company and make this transition as quickly as possible.”
Wolverines brand was sold to American Eagle in 2018.